Retail advertising and merchandising platformRAMP addresses the needs and challenges of retailers for quick time-to-market of promotional campaigns, offering a single, comprehensive platform to manage in-store digital media and workflow.
Content management solutions address the needs of virtually any type of business, regardless of size or location. Using advanced, market-leading technology, solutions are recognized in the industry and by customers as highly innovative and unique in capabilities that can be adapted for your specific needs.
Comprehensive content management solutions are available as a hosted service (SaaS) or as an on-premise system. Versatile software engines are designed to specifically fit your needs, so the right choice depends on your particular business, requirements and available resources.
- Customizable Permission Levels – Varying permission levels can be assigned to regional or local managers giving them the ability to act in real time with specific product promotions by eliminating the need for time-consuming corporate approvals
- Campaign Management
- YCD|RAMP allows users to create and self-manage branded marketing campaigns and product promotions, marketing teams can upload branded templates
- Can be used with in-store media including menu boards, POS displays and infotainment in addition to playlist creation and scheduling
Distribution Management
Product updates, new campaigns and advertisements can be uploaded to a corporate server and internally managed with the option to differentiate pricing and promotions based on location and need
Can then be sent to one, some or all locations using presets to ensure that each location receives their relevant updates on time
Localized Updates – Individual store managers or local regional managers can make real-time updates based on local criteria such as weather, events or inventory levels